According to a new study, the average North American kid now gets their first smart phone when they’re ten years and four months old.
The average age for a child to to get their own social media account is 11.4 years. 11% got a social media account when they were younger than 10.
Tablets have surged from 26% to 55% usage as kids’ device of choice during car rides. Smartphones trail at 45% (up from 39% in 2012).